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 The new image for Australia—$3 million for this crap!

01.07.20. Sydney radio 2GB has set the fox among the pigeons with a ridiculous new logo for Australia—a Malcolm Turnbull initiative!  The iconic Australian kangaroo has been ditched as our national logo in favour for an abstract depiction of the yellow wattle. Trade Minister Simon Birmingham accepted the change after Australia’s Nation Brand Advisory Council made the decision to rebrand the logo. They argue the kangaroo is internationally recognised but doesn’t represent Australia’s lesser-known assets like technology and education.
Stop Press: Simon Birmingham has just said—no bloody way!
{ 24 comments… add one }
  • Cliff 01/07/2020, 7:10 am

    Can you please confirm that Simon Birmingham’s refusal to accept the paint splatter means we (the taxpayer) will not be up for the $3 mill price tag?

    If Melvin Mansion commissioned it, somehow I feel we will not like the answer.

  • Richard 01/07/2020, 7:53 am

    Please tell me how the sunburst indicates Australia has technological and educational assets.

    Also, is this the same wattle that’s found all over Africa,and in France where it;’s known as Mimosa?

    Have we completely lost the plot?

    • Penguinite 01/07/2020, 7:59 am

      Plot loss? For sure!

  • Xword 01/07/2020, 8:07 am

    Brilliant. How could anyone not appreciate the subtle message conveyed in the colour and chemistry classification for gold mean anything else other than Australia? Hop off, Skippy.

  • Geoff 01/07/2020, 8:07 am

    ‘They argue the kangaroo is internationally recognised but doesn’t represent Australia’s lesser-known assets like technology and education.’
    WTF? How does that abomination represent ‘lesser-known assets like technology and education’?
    Even the average Aussie would not recognise that ‘flower’.
    As for the ‘AU’, there are 13 other countries with their country domains beginning with ‘a’, and none use upper case.
    A 5yo child could have done that for $0, and his/her parents could have added the incorrect ‘AU’. Absolutely disgusting.
    ‘The Turd’ owes us $3,000,000.

    • rob P 01/07/2020, 9:55 am

      The AU symbol is a country designator in this instance and not a domain name, just like ZA for South Africa, often seen on the back of overland vehicles and motorcycles.
      Why could they not just put AU in the middle of the original symbol…another government WOFTAM

    • wal1957 01/07/2020, 10:32 am

      ‘They argue the kangaroo is internationally recognised but doesn’t represent Australia’s lesser-known assets like technology and education.’

      That is an own goal right there. The kangaroo is internationally recognised. See the kangaroo, think Australia. How good is that!
      They will never come up with a better logo!
      These people are idiots.

  • John 01/07/2020, 8:08 am

    Actually to my eyes it looks like something that has just been blown up. And the AU?? the symbol for gold?? According to the Telegraph , Andrew Forrest, tech billionaire Mike Cannon Brooks, playwright Wesley Enoch, Alan Joyce and Vogue editor Edwina McCann are on the Advisory Council.
    A rough recall of software sayings, “Crap in causes crap out”.

    • Disgruntled 01/07/2020, 8:20 am

      If the above mentioned dills were on the panel it is little wonder that it is what it is; absolute total stupidity to the extreme!

      Heard Marcus Paul on 2sm going off this morning and boy, was he giving it to them!!

      Since Jones has left 2gb I found 2sm (Marcus Paul) in the mornings to be real good listening and I sometimes find Ben a little wanting; he will get better with time.

    • crankykoala 01/07/2020, 11:10 am

      Why oh why is it that these advisory panels, are nine times out of ten, millionaires, billionaires or some other high flyer with plenty of money? A better result would be achieved having “Joe Blows” – working people, small business owners or even retired oldies on board.

      • Disgruntled 01/07/2020, 1:24 pm

        Skippy is by far the most iconic and recognisable thing that we are blessed to have; so why change it and DO NOT add to the kangaroo with a wattle addition (in many places wattles are a bloody weed and detested!!)

        These rich fools are just that!; Bet Clive Palmer would not be as stupid as this lot! Why are there always some idiot ready and willing to waste money; which is now short and getting shorter by the day with all the activities of our silly Premiers.

  • Lorraine 01/07/2020, 9:02 am

    if it ain’t broke, don’t fix it..

  • Peter Sandery 01/07/2020, 9:18 am

    Looks to me like a member of the panel bent over just to show us from whence the sun really shines.

  • Albert 01/07/2020, 9:26 am

    What makes that Turnbull inspired panel think that their meaningless paint splatter represents technology and education and is worth the $10m cost that has been reported?

  • Aktosplatz 01/07/2020, 11:30 am

    It looks like a petri dish with infection, displaying a massive microbiological spread of bacterial colonies.

    In the present Wuhan Virus Crisis that’s very thoughtful (NOT!)

    • Ozman 01/07/2020, 1:02 pm

      Touché!

    • Neville 01/07/2020, 4:19 pm

      or even a picture (sort of) of the actual chinese virus

  • PW 01/07/2020, 11:34 am

    I can see Alan Joycee stamping that on the rudders of all Qantas jets now…..

    Why hasn’t the Turdbulls permanently located to New York?

  • DT 01/07/2020, 12:09 pm

    Woke Alert!!!

  • DT 01/07/2020, 12:13 pm

    Brand Advisory Council???

    Another not a government department taxpayer funded organisation created by incompetent cabinet members.

    Reminds me of chief executive officers who squandered shareholder’s monies on consultants to advise them how to manage the business they were paid to manage.

    Hold on, don’t cabinet ministers also use consultants?

  • Papa Whisky 01/07/2020, 12:15 pm

    AU is the country designator for Austria.

    Australia uses AS.

  • jaded 01/07/2020, 1:42 pm

    No wonder Turnbull was a shocker as Prime Minister. He spent all his time doing this crap. I don’t buy for one minute that the present cabinet weren’t aware of this, most of them were at the table. They are testing our reaction. The joke is if it is canned who ever designed it still gets paid. This has been put out there to take the heat off the foreign donations, branch stacking, green energy, corona virus debacles, who owns our water??????

  • Cliff 01/07/2020, 3:16 pm

    If what I’ve heard on the radio today is to be believed, Simon Birmingham has NOT said “no way”. He’s doing an Albo and having a bet each way. They’ll adopt the new logo AND retain the kangaroo.

    You couldn’t make this up.

    The ghost of Melvin Mansion remains in the halls of Canberra like the smell of a particularly bad fart – and simply will not go away..

  • PW 02/07/2020, 8:35 am

    Ah, a wattle blossom, similar to NSW red lotus flower

    TEN MILLION DOLLARS!!

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